Pharmacity – National Retail Operations Director
Investee Companies

Pharmacity – National Retail Operations Director


Ho Chi Minh



Role Purpose

Planning, organizing, managing and operating resources and all national retail activities to promote revenue, using the budget efficiently, training and developing staff, improve the quality of customers service, developing new business to grow market share as companys goal.

About the company: Pharmacity is Vietnam’s largest pharmacy chain and currently operates close to 600 stores in 15 cities and provinces, with plans to expand to 1,000 stores across several provinces by the end of 2021, by opening an average of two new stores per day. By the end of 2025, the company aims to open 5,000 stores in several provinces in Vietnam, allowing 50 percent of the population access to a Pharmacity store within a 10-minute drive.
Visit Pharmacity’s website at:

Key Accountabilities

1. Organizing – operating and controlling retail activities
  • Develop long-term, medium-term, and short-term business strategies;
  • Develop business plans and set the targets for each region by time;
  • Participate in the development of commodity plans – commodity groups/sales programs by the time;
  • Develop and manage retail chain operations. Planning to cover and develop market share;
  • Building and improving the process and policy of sales;
  • Proposing the programs that could help to boost sales and customer care service;
  • Find and develop relationships with customers and potential partners to increase revenue;
  • Develop programs to promote service quality (sales behavior, working environment, promotion, exchange policy…);
  • Directly direct the settlement of customer complaints and problems arising in the retail business;
  • Collect information, and analyze the reports of market share and competitors to propose appropriate policies

2. Operating and developing the team
  • Planning and developing human resources to meet business objectives in each region;
  • Planning the training and development of adjacent personnel of Retail and retail systems;
  • Participate in recruitment and training of human resources (from ASM level to higher);
  • Control the headcount, efficiency of using and assessment of human resources;
  • Develop and propose the policies of salary and encouragement bonus;
  • Proposing disciplinary measures;
  • Proposing appointment and dismissal to promptly record, reward and punish members who have negative achievements or actions;
  • Building an effective and professional working environment, motivating employees at all levels;

3. Operating goods and capital plans
  • Participate in developing commodity plans to ensure effective goods planning and cost control;
  • Be responsible for operating, developing products, quantity and quality of goods displayed at stores;
  • Implementing solutions to ensure the efficient using of corporate capital;
  • Allocating & managing budgets, plans from time to time, ensuring system costs are operated at the optimal level;

4. Developing new business activities to ensure market share growth
  • Participate in research – develop new business models;
  • Continuously updating new regulations and policies of country and adapting measures to ensure that the company operates in accordance with the law and preventing and transforming risks if any.

5. Key deliverables:
  • Accelerate SPSPM (Revenue from Pharmaceuticals and VMS and healthcare consumer products per store per month).
  • In-store transaction conversion rate.
  • Store EBITDA.
  • Be ownership in-store inventory control.
  • NPS.

Key Requirements

  • Education Bachelor or advanced degree in Business, Commercial, Retail
  • Proficiency in English (speaking/ writing)
  • Good at Ms. Office (Word, Excel, PowerPoint)
  • Have a minimum of 10 years of experience in the same position in the Company, Group business in retail chains; candidate with knowledge of the pharmaceutical industry is preferred.
  • Willing to travel when required
  • Good at planning skills, organization skills, evaluating staff performance, creative thinking, flexible, and continuous improvement.
  • Have the ability to motivate employees; coaching, mentoring skills; problem-solving skills & decision-making.
  • Have good communication, presentation, persuasion, and good behavior