Phu Nhuan Jewelry (PNJ) successfully applied various aspects of the Vision Driven Investing framework to its operations
Vietnam Azalea Fund was launched in June 2007, focusing on market leading companies that were expected to list on the stock exchange within 12 months of the initial investment.
Some of these companies also became models for some aspects of Mekong Capital’s Vision Driven Investing approach, providing many valuable lessons learned. These companies included Phu Nhuan Jewelry (PNJ), Traphaco (TRA), FPT Software (which we later converted into FPT Corp.) and Masan Consumer.
